Marketing is sometimes considered to
be a non-essential expenditure. When ad
spend ramps up but returns very little on
the investment, it’s easy to understand
why businesses may cut back. They have
greater concerns such as paying salaries
and investing in product development.

Leave a Reply

Your email address will not be published. Required fields are marked *

Previous post How Fixed Wireless is Changing the Game for Retail Brands
Next post Hype Cycle for Digital Identity, 2022 by Gartner