Each year, we publish the most comprehensive
study on B2B buyer behaviors through first-party
content consumption data. The result is a
complete view into the current trends in the
market, how needs and appetites are evolving,
and what marketers can do to adapt.
If you’re looking to optimize your marketing
strategy with top trends from 4.6 million content
registrations, you have come to the right place.
Here are some of the biggest takeaways and most
impactful insights from NetLine’s 2022 State of
B2B Content Consumption and Demand Report
for Marketers.

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